Vital Choice PURE Wild Alaskan Sockeye Salmon Oil
Purchases help fund Comparative Oncology Research and Cancer Treatment Grants for Working Dogs 

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1000 mg Sockeye
Salmon Oil Softgels: 180 Count

Price: $40.00



Nutrition Facts
1000 mg Pure and Natural Softgels
Serving Size 3 softgels

Amount Per 3-Gel Serving

Calories 25
Total Fat 3g
    Saturated Fat .5g
    Trans Fat 0g
Cholesterol 15mg
Sodium 0g
Total Carbohydrate 0g
    Dietary Fiber 0g
    Sugars 0g
Protein 0g

600mg total omega-3s per serving
EPA 240mg and DHA 220mg

Ingredients: Alaskan Sockeye Salmon Oil. (Gelatin Capsules: fish gelatin, glycerin, purified water).

USAGE: We recommend 4000mg daily. Start with 1/2 of this dose for 1 or 2 weeks. The dose may be increased for dogs with arthritis or dermatitis or other inflammatory conditions in consultation with your veterinarian. Simply mix into food. Divide between meals. Please do not expect immediate changes as it can take up to 6-8 weeks before the Omega-3s are absorbed by your dog’s cells. We have seen the difference in our Golden Alfie, whose coat is silky soft and full of sheen. We are using 6000mg daily given Alfie's senior age.

Unless you or your dog is eating fatty acid fish at least 3-4 times a week, there are not enough Omega-3's in these diets. Since their discovery in the 1970s, the omega-3 essential fatty acids have generated thousands of studies and trials. Necessary at every stage of life, they are found in the membrane of every cell in the body and help to ensure that the cell membrane is equipped to do its job. They are also used in the regulation of all biological functions, including the cardiovascular, reproductive, immune and nervous systems. Optimum health can only be achieved when sufficient Omega-3's are obtained.

Two important Omega-3 fatty acids are eicosapentanoic acid (EPA) and docosahexanoic acid (DHA), both found liberally in cold water fish such as salmon. These fatty acids help reduce low density lipoproteins (LDLs), raise levels of good high density lipoproteins (HDLs), and lower those high triglyceride levels associated with heart disease. They also help with he inflammation associated with arthritis.

Vital Choice has earned the endorsement of many nutrition-savvy physicians. Before founding Vital Choice, northwest Washington native Randy Hartnell spent more than 20 years fishing wild, pristine Alaskan waters for Salmon, herring, and other regional species. Few retailers seekor are able to identifythe best wild Alaska Salmon, less than 1% of which meet strict Vital Choice standards. Vital Choice only captures the fresh-caught quality of fine, sustainably harvested Alaska Salmon and other Alaska and northwest Pacific seafood.

Vital Choice's Omega-3 Sockeye Salmon Oil is a whole, non-distilled, cold-filtered oil from wild Alaskan Sockeye. Its highly unusual source, production methods, and nutritional attributes make it a rare, powerfully health-promoting whole food supplement.

100% Fish- based gelatin capsules (as opposed to bovine or porcine used by most manufacturers)
Whole, natural and unrefined
Purity and potency certified by NSF International
Vital Choice Salmon Oil is certified sustainable by the Marine Stewardship Council

Our Golden Alfie has gotten 6000 units daily since 2007, before that getting 3000-4000 units a day. Boy, what a difference it has made. His coat is incredible, and at his now senior age of 11 (2010), the extra softgels keep down joint inflammation associated with increasing age and arthritis. It is a must-have supplement!

Each 3-capsule (3 gram/3000mg) serving provides these naturally occurring nutrients*:

Vital Choice Salmon Oil (upper left) versus two major brands. The orange color comes from its natural antioxidant pigment, astaxanthin.

  • Omega-3s: About 600 mg of total omega-3 fatty acids, including about 240 mg of omega-3 EPA and 220 mg of omega-3 DHA (460 mg combined EPA + DHA). For the full fatty acid analysis of our Salmon Oil, click here.
  • Vitamin D: About 340 IU of vitamin D3.
  • Vitamin A: About 2,060 IU of pre-formed vitamin A.
  • Astaxanthin: About 0.36 mg. Sockeye are the richest of all fish and Salmon species in this extra-potent, carotenoid-class antioxidant pigment. Wild Sockeye absorb astaxanthin from the zooplankton they eat. The naturally occurring astaxanthin in our Sockeye Salmon Oil eliminates any need for the weaker tocopherol antioxidants added to standard fish oils.

*Analysis by NSF International (except astaxanthin data, by Covance Labs). Oil is re-tested annually, and the nutrient levels may change slightly from year to year, in accordance with natural seasonal and geographic variations.

Certified Purity
Wild Alaskan Sockeye Salmon are among the purest of all ocean fish, consistently testing free of hazardous levels of contaminants. Our fish oil capsules contain only pure wild Alaskan Sockeye Salmon Oil and no detectable mercury (<0.01 ppm). The purity and potency of our Sockeye Salmon Oil are tested and certified by NSF International.

A Unique Whole-Food Supplement
The fatty acid profile of this whole, un-distilled Sockeye Salmon Oil approximates that of the source fish more closely than standard fish oils do. Independent research indicates that the triglyceride form omega-3s in whole Salmon (and our Salmon Oil) are absorbed as well or better than the ethyl ester form omega-3s in standard, distilled/deodorized fish oils.

Unlike Vital Choice Salmon Oil, standard fish oils come from diverse fish of unknown purity and must undergo deodorization and molecular distillation to ensure the absence of undesirable odors and contaminants. During these processes, standard fish oils are heated to temperatures in excess of 450 degrees F, which can degrade the structural integrity of their omega-3 molecules.

Molecular distillation is also used to concentrate the key omega-3s in fish oil (EPA to DHA), alter their relative proportions, and remove some of their companion fatty compounds: changes that render fish oils into products far removed from their whole food origins.

Go Check it out . . . . . 
There is lots to know about salmon oil and oils in the diet, in general. The seminal book on the topic comes from Dr. Mary G. Enig, one of the world's leading lipid biochemists. A nutritionist/biochemist of international renown for her research on the nutritional aspects of fats and oils, she was an early and articulate critic of the use of trans fatty acids and advocated their inclusion in nutritional labeling. Her text, Know Your Fats : The Complete Primer for Understanding the Nutrition of Fats, Oils and Cholesterol, is a MUST-HAVE book for your health.

We just love this cool illustration from her book showing Omega-3s relative to Omega-6s, as foods containing the highest ratios of Omega-3 are most favorable for addressing common pro-inflammatory, pro-omega-6 dietary imbalances. Learn more about salmon oil below.





Learn more about Wild Alaskan Sockeye Salmon Oil   Learn what makes Vital Choice so Special
How can I be certain Vital Choice Salmon is really wild caught?   Why trust Vital Choice?
What are the benefits of wild-caught salmon over farmed salmon?   High Quality + Fair Prices = Good Value
Is it true that some farmed fish is dangerous to eat?   Unsurpassed Purity
Is wild salmon an endangered species?   The Flash-Frozen Advantage
How is Vital Choice Sockeye Salmon Oil made?   Organic & Kosher Certifications
Is Vital Choice Sockeye Salmon Oil tested for purity?     Superior Salmon, Naturally
How much mercury is in Vital Choice Sockeye Salmon Oil?   Wild Salmon vs. Farmed: Environmental and Purity Issues
What is the Peroxide value of Vital Choice Sockeye Salmon Oil capsules?   Wild Salmon vs. Farmed: Nutritional Distinctions
Does Vital Choice Sockeye Salmon Oil contain Vitamins A and D?   Select Wild Salmon to Save Wild Salmon
What is the astaxanthin content of Vital Choice Sockeye Salmon Oil?   Support for Coastal Communities & their Sustainable Fisheries
      Vital Community Connections: The Causes We Help Sustain


Why trust Vital Choice?
Finding high quality Salmon can be difficult and confusing. Is it wild or farmed? Where was it caught? How has it been handled?

Few seafood retailers know the answers, and those that do may not be eager to provide them. Investigations by The New York Times and a leading product-testing consumer magazine revealed that much of the Salmon sold as “wild” is actually farmed fish: a fraud perpetrated to raise sellers' profits at the expense of consumers who lack the expertise to see (or taste) through it.

Vital Choice founder Randy Hartnell spent more than 20 years fishing for wild Alaska Salmon and other species. Added to the careers of other ex-fishermen among our executive staff, Vital Choice offers more than 50 years of relevant experience.

As a result, we know where to get the best, most carefully handled wild Salmon and seafood, at the best price possible. Less than 1% of all Alaska Salmon harvested meet our strict standards, so you can be sure that our fish represent the very pinnacle of flavor and freshness. The same goes for all of our sustainably harvested seafood.

Vital Choice is proud to have earned the endorsement of nutrition-savvy physicians like Nicholas Perricone MD, Christiane Northrup MD, Andrew Weil MD, William Sears MD, and Joseph Mercola MD.


High Quality + Fair Prices = Good Value
The prices won't be as low as some retailers selling wild Salmon ... and that's what shoppers who seek high quality and real value will expect. Vital Choice earns about the same profit as most retail markets, but you enjoy seafood of much higher initial and delivered quality, at a perfectly fair price. Savvy Vital Choice customers order larger quantities, which provide very substantial savings.


Unsurpassed Purity
Vital Choice seeks to support our customers’ well being, so they offer only the purest wild seafood possible: fish and shellfish that grow in the wild environment to which they are so superbly adapted, free of the antibiotics, pesticides, synthetic coloring agents, and genetically modified organisms (GMOs) used commonly in fish farms. The seafood is tested regularly by independent labs, and the results show that it is free of harmful levels of mercury and other industrial contaminants. Longer-lived predator species such as Halibut and Tuna accumulate mercury over time, so they select only the smallest of the catch to ensure optimum purity. See a comparison of mercury levels here.


The Flash-Frozen Advantage
As Jane Brody, famed food/nutrition columnist for The New York Times once wrote, "The freshest seafood is that which has been frozen shortly after harvest and remains that way until cooked."

Vital Choice seafood is processed and flash-frozen hours within hours of harvest, and stays frozen solid until it arrives at your door on dry ice, thereby preserving the fresh-caught flavor, appearance, texture, and nutritional quality of our premium quality fish and shellfish.

The “fresh” fish in most markets is rarely in the ideal condition that label implies. And while many supermarkets sell previously frozen fish, it may not have been frozen quickly post-harvest, and typically languishes, thawed, in a display case for hours or days, exposed to air and light: conditions that foster bacterial growth and render delicate omega-3s rancid very quickly.


Organic and Kosher Certification
Fish and other seafood are not currently part of the official organic certification process. All of Vital Choice's other foods are certified organic under the rules established by the US Department of Agriculture. In addition, many Vital Choice products are certified Kosher by respected, credible organizations like OU, “Square K”, and Earth Kosher.


Superior Salmon, Naturally
Unlike penned, grain-fed, flaccid-fleshed farmed Salmon, Vital Choice wild Alaska Salmon spend several years feeding on the sea’s natural foods and straining against the strong, cold currents of the North Pacific before migrating thousands of miles to the headwaters of their birth rivers.

Of the millions of young Pacific Salmon that begin this demanding ocean odyssey every year, only the strongest, healthiest fish will reach harvest age. This is why wild Salmon offer flavor, texture and nutritional profile far superior to any farm-raised fish. And we select Vital Choice offering from among the one percent of sustainably harvested wild Salmon that meet our strict quality standards.


Wild Salmon vs. Farmed: Environmental and Purity Issues
Aquaculture is an increasingly important source of seafood, and we do not oppose fish-farming when it is practiced sustainably.

But the environmental sustainability of current Salmon farming operations is doubtful, and the nutritional profiles of their products appear inferior.

Vital Choice fresh-frozen wild Alaska Salmon live their entire lives free to roam the open ocean, and are only harvested as they approach the end of their four-year life cycle. We guarantee that all our fish come from carefully managed, sustainable fisheries.

Alaska Salmon are endorsed as a “Best Seafood Choice” by leading environmental organizations, including the Marine Stewardship Council, Environmental Defense, the Blue Ocean Institute, the Monterey Bay Aquarium and many others. In contrast, farmed Salmon are typically rated “Avoid.”

All fish and animal foods contain at least some traces of the industrial contaminants found everywhere in today’s environment, but farmed Salmon contain levels of PCBs and dioxins far higher than any other fish or animal food tested. (While even these comparatively high levels of PCBs and dioxins are vanishingly small, it only makes sense to minimize intake.)


Wild Salmon vs. Farmed: Nutritional Distinctions
The nutritional drawbacks of farmed Salmon receive far less attention than their environmental disadvantages.

The "Omega Ratio" advantage of wild Salmon
Wild and farmed Salmon contain comparable amounts of the omega-3 fatty acids that make fish such healthful food. In fact, farmed Salmon may contain somewhat higher levels of omega-3s.

Unfortunately, the omega-3s in farmed Salmon come from feeding them fish meal or fish oil derived from mass harvesting of small fish nearer the bottom of the marine food chain: a practice with alarming implications for the future of the marine ecosystem.

And, compared with wild Salmon, typical farmed Salmon contain much higher levels of omega-6 fatty acids, which already occur in extreme excess in typical Western diets: most Americans consume about 30 times more omega-6 fatty acids than omega-3s. Experts recommend consuming no more than four parts omega-6s to omega-3s: that is, an intake ratio of 4:1 or lower, instead of the typical 30:1 ratio.

When consumed in such excessive amounts, omega-6 fatty acids blunt the benefits of omega-3s to a very substantial extent and can promote chronic, "silent" inflammation and the diseases associated with it, including heart disease, diabetes, senility, and cancer.

In fact, the intriguing results of a Norwegian study suggest that consuming standard farmed Salmon, raised on diets high in omega-6 fatty acids, raises people’s blood levels of the inflammatory chemicals linked to increased risk of cardiovascular disease, diabetes, Alzheimer’s and cancer (Seierstad SL et al 2005).

Salmon farmers claim they’re striving to reduce the omega-6 content of farmed Salmon feed, but tests conducted in 2005 show that average wild Salmon offer a desirable omega-3/omega-6 ratio of 10:1, while farmed Salmon have an average ratio of 4:1 or less (Hamilton M et al 2005).

And to the extent that Salmon farmers are able and willing to replace omega-6-rich vegetable oils and grains with costlier fish meal or fish oil, this will contribute to further over-fishing of species closer to the bottom of the marine food chain, with negative impacts throughout the oceanic ecosystem.

Vitamin D in Wild Salmon and Farmed
Research published in recent years makes it clear that vitamin D is a much bigger factor in human health than previously thought, reducing the risks of osteoporosis, fractures, and major cancers.

And new findings show that wild Salmon – especially Sockeye – are the best food sources available, by far. For example, while a cup of milk contains only 100 IU, there are 600-700 IU of vitamin D in a 3.5 ounce serving of Sockeye Salmon.

Farmed Salmon contain only one-quarter as much vitamin D as wild Salmon, according to independent tests by researchers at Boston University.


Selecting Wild Salmon Helps to Save Wild Salmon
The Alaska Salmon fishing industry is the chief economic force behind the preservation of wild Salmon. But in recent years it has been devastated by competition from the world-wide proliferation of cheap, nutritionally inferior, environmentally destructive farmed Salmon. As paradoxical as it may seem, to save wild Salmon it helps to choose it over farmed Salmon products.


Support for Coastal Communities and a Sustainable Trade
Contributing positively to local fisher-folk, their families, and their threatened coastal communities and environment is so important to Vital Choice they consider it a key guiding principle. They are strongly committed to helping promote a sustainable social, ecological, and economic model for the harvesting and sale of wild Salmon, and donate a portion of our profits to advocacy organizations such as the United Fishermen of Alaska.


Vital Community Connections: The Causes We Help Sustain
 Vital Choice contributes a portion of their net profits to the Weil Foundation, the Live Strong Foundation, The Monterey Bay Aquarium, the Natural Resources Defense Council, and other causes devoted to improving the health and well being of people and the planet that sustains us.


What is the difference between Vital Choice Sockeye Salmon Oil and standard fish oils?
Most fish oils on the market are derived from farmed Atlantic Salmon. Even those labeled "Wild" or "Alaskan" may contain only a small percentage these oils, combined with cheaper commodity oil rendered from farmed salmon and/or other species. Another commonly used source is Atlantic Menhaden (brevoortia tyrannus), a small, inedible toothless fish typically rendered in a whole, uneviscerated state (i.e., organs and all).

In contrast, Vital Choice utilizes ONLY 100% pure wild Alaskan Sockeye Salmon oil made exclusively from the heads of the fresh Sockeye Salmon. Processing occurs in a plant located only a few steps from where the fresh fish are offloaded, within hours of harvest. In addition to being an extremely "green" practice, this approach also insures that any contaminants present in the body fat and entrails are kept out of the oil. Another significant difference involves the way various fish oils are processed. There is evidence that Vital Choice natural fish oil is better absorbed than highly processed alternatives.

Standard Fish Oils: Distilled and Denatured
Once rendered, standard fish oils are transported and stored in unrefrigerated 50 gallon drums, and typically undergo "molecular distillation" to remove contaminants such as mercury and PCBs. During this process, the oil is heated to temperatures in excess of 450 degrees F, which is well above those found to adversely impact the structural integrity of fatty acid molecules (approx 350 degrees F). In addition to removing contaminants, molecular distillation "denatures" the oil, altering and concentrating some molecules while removing others. The end result is that highly refined fish oil is extremely "pure", however many of its fundamental properties are sacrificed. 

Vital Choice Salmon Oil: Whole, Unrefined, and Pure
Vital Choice Sockeye Salmon oil is extracted at temperatures below 225 degrees F. It is then maintained in sealed, refrigerated containers at all times between extraction and encapsulation. Vital Choice Sockeye oil does not need to be distilled because wild Alaska Sockeye are exceptionally pure. Instead, our oil is simply cold-filtered and encapsulated in its whole, balanced form — a complex matrix that includes dozens of other naturally occurring fatty acids and phospholipids as well as potent carotenoid antioxidants. (To view the fatty acid analysis, click here.)


How can I be certain Vital Choice Salmon is really wild caught?
There is indeed a lot of "bait and switch" in the market place. In fact, we do all we can to alert folks to it. This is because Vital Choice was founded by a long time Alaska wild salmon fisherman whose fishing business was devastated by the impact of farmed salmon on the wild salmon markets, including that due to fraudulent labeling. Consequently, we are passionate about enlightening consumers about this practice, and providing them with a reliable year-round source of truly wild salmon. You won't have to look far on our website to find additional reassurance.


What are the benefits of wild-caught salmon over farmed salmon?
Wild salmon that are harvested from Alaskan waters contain no antibiotics or other added chemicals. According to The Audubon’s Living Oceans Campaign, “farmed salmon are fed more antibiotics per pound of ‘livestock’ than are any other farmed animal.” In fact, 23 million pounds of antibiotics are used annually in US animal production. Regulating the overuse of antibiotics is a serious problem in the fish farming industry, where salmon are raised in remote locations like Chile and British Columbia. A quick review of the “farmed salmon” section of our Links page will provide you with compelling evidence of the need to choose your salmon carefully.

Vital Choice wild salmon grow naturally in Alaskan waters, free of antibiotics, pesticides, growth hormones and artificial coloring agents. These salmon are among the purest fish found anywhere. In fact, the Alaska Division of Public Health continues to strongly recommend that “pregnant women, women who are breast feeding, women of childbearing age, and young children continue unrestricted consumption of fish from Alaskan waters.”


Is it true that some farmed fish is dangerous to eat?
We’ll leave that up to you to decide. According to the David Suzuki Foundation, farmed salmon can be dangerous to eat: “In an attempt to control disease and parasites among farmed salmon, powerful antibiotics and other drugs are dumped directly into open netcages. Salmon aquaculture uses more antibiotic per pound of "livestock" than any other form of farming. This largely unregulated use of antibiotics—the same drugs used to treat human infections—has already led to the development of drug-resistant "super-bugs". This poses grave risks not only to the wider marine ecosystem, but also to fish farm workers and to consumers of farmed salmon who may be affected by antibiotic-resistant bacteria.


Is wild salmon an endangered species?
Alaska's wild salmon runs are among the healthiest on earth. Each year, tens of millions of Alaska salmon return to spawn in their natal rivers. Pristine habitat and well-managed commercial fisheries contribute to the preservation of Alaska’s most precious sustainable natural resource. In September 2000, Alaska salmon received the distinction of becoming the first U.S. fishery to be certified sustainable by the Marine Stewardship Council. Vital Choice sells only sustainably harvested seafood products.


How is Vital Choice Sockeye Salmon Oil made?
In contrast to most fish oils, which are extracted from whole, un-eviscerated fish, Vital Choice Sockeye Salmon Oil comes from the heads of fresh-caught Sockeye Salmon, not the liver or other entrails. It is micro-filtered and encapsulated, not high-temperature distilled, and therefore retains its natural omega-3s, astaxanthin and vitamins A and D. The oil is periodically tested for purity and potency by NSF International.


Is Vital Choice Sockeye Salmon Oil tested for purity?
Vital Choice Sockeye Salmon Oil supplements are tested and certified for potency and purity by NSF International. Additional purity testing is done by Axys Analytical Services and Covance Laboratories. This includes testing for metals, dioxins, furans and all 209 PCB congeners. Results from our most recent testing showed the following results:
• Polychlorinated biphenyls (PCBs) Total Toxic Equivalent (TEQ): 6.71 pg/g (ppt) (0.00000671 ppm) (European Maximum Level is 10 pg/g)
• Dioxins and Furans TEQ: 3.3 pg/g (ppt) (0.0000033 ppm)
• Lead: Not detected (0.1 ppm)
• Cadmium: Not detected (0.02 ppm)
• Mercury: Not detected (0.01 ppm)
• Arsenic: 2.3 ppm (There are no reports of toxicity in man or animals from consumption of the organic arsenic present in seafood)
• Peroxides: 2.06 ME/KG

To put the PCBs and Dioxins and Furan numbers into perspective, the World Health Organization recommends that Total Daily Intake not exceed 2 PPT per kg of body weight. According to this, the daily limit for a 135 lb person would be a TEQ of about 125 ppt, or the amount present in approximately 14 1000 mg capsules, which is many times the recommended daily dosage of 2-to-4. Keep in mind that these limits are extremely conservative, and that there has never been any evidence of adverse health effects from these trace levels.

On the other hand, there are literally thousands of studies establishing a vast array of health benefits from the consumption of fish oil and omega-3 rich fish. In addition, generations of consumers consumed undistilled cod liver oil, which--thanks to advances in analytical technology--we now know may have contained much higher contaminant levels--up to 30 or 40 PPT.


How much mercury is in Vital Choice Sockeye Salmon Oil?
There is no detectable mercury in Vital Choice Sockeye Salmon Oil. See a comparison of mercury levels here.


What is the Peroxide value of Vital Choice Sockeye Salmon Oil capsules?
The peroxide value of our Sockeye Salmon Oil capsules has ranged from 2.06 to 3.5 MEQ/KG. The maximum level established by the Council for Responsible Nutrition is 5 MEQ/KG.


Does Vital Choice Sockeye Salmon Oil contain Vitamins A and D?
The Sockeye Salmon oil contains about 687 IU of pre-formed vitamin A per 1000 mg capsule. And, each 1000 mg of our Sockeye Salmon Oil contains about 53 IU of vitamin D, in the preferred form called vitamin D3.


What is the astaxanthin content of Vital Choice Sockeye Salmon Oil?
The Sockeye Salmon Oil contains about 12 parts per million (ppm) of astaxanthin, or 0.012 mg of astaxanthin per 1000 mg capsule. It also contains zeaxanthin and multiple other unidentified carotenoids. Astaxanthin displays extremely potent antioxidant properties in lab tests, and exceeds the free radical scavenging power of vitamin E by a factor of 50 in certain contexts.

Derived exclusively from wild sockeye salmon caught in the cold, pristine waters off Alaska, this 100% PURE oil is not blended with any inferior salmon or other fish oils. Here's why this is unique: To achieve high ratios of EPA to DHA, commercially available salmon oil capsules are fortified with other fish oils. One benefit of Natural Factors Wild Sockeye Salmon Oil is that it has the lowest cholesterol levels, in contrast to the higher levels found in farmed salmon oil.

The freshest and purest oils available, Sockeye contains the highest amount of omega-3 fatty acids of any salmon, about 2.7 grams per 100 gram portion. Alaskan Sockeye Salmon are relatively small, short-lived fish that feed at the lower end of the food chain. Consequently they grow free of hazardous levels of contaminants found in larger, longer-lived carnivorous species. After hatching in their natal rivers, sockeye swim upstream to remote, pristine fresh water lakes where they feed and grow for one to three years before migrating out to the Bering Sea. During this latter stage of their lives they feed primarily on phytoplankton and krill brimming with antioxidants and omega-3 nutrients that give the sockeye its dramatic red flesh. Unlike farmed salmon, wild Alaskan Sockeye Salmon grows free of antibiotics, pesticides, synthetic coloring agents, growth hormones and GMO's. This wild harvested oil also consistently tests free of hazardous levels of contaminants, chemical residues and heavy metals.

It's orange color is due to the high levels of the carotenoid and astaxanthin (occurring naturally in sockeye) that helps the eyes and cardiovascular system. Alaskan sockeye salmon are the richest salmon species in the powerful biological antioxidant astaxanthin, a natural caroteniod that imparts a rich orange glow to the oil and eliminates the need for added tocopherols present in other brands. Astaxanthin is a natural carotenoid that gives our oil its rich orange color—and is up to 100 times more potent than Vitamin E at quenching singlet oxygen ‘free radicals’.



* Elvevoll EO, Barstad H, Breimo ES, Brox J, Eilertsen KE, Lund T, Olsen JO, Osterud B. Enhanced incorporation of n-3 fatty acids from fish compared with fish oils. Lipids. 2006 Dec;41(12):1109-14.
* Hamilton MC, Hites RA, Schwager SJ, Foran JA, Knuth BA, Carpenter DO. Lipid composition and contaminants in farmed and wild salmon. Environ Sci Technol. 2005 Nov 15;39(22):8622-9.
* Seierstad SL, Seljeflot I, Johansen O, Hansen R, Haugen M, Rosenlund G, Froyland L, Arnesen H. Dietary intake of differently fed salmon; the influence on markers of human atherosclerosis. Eur J Clin Invest. 2005 Jan;35(1):52-9.
* Visioli F, Risť P, Barassi MC, Marangoni F, Galli C. Dietary intake of fish vs. formulations leads to higher plasma concentrations of n-3 fatty acids. Lipids. 2003 Apr;38(4):415-8.